Marketer, writer, and former test kitchen cook. Marketing is my third career.
I run Zero Click Marketing — the podcast and consultancy — and I'm Chief Evangelist at audience research startup SparkToro. Before all this, I was a tech journalist and a test kitchen cook.
Preorders are open for Zero Click Marketing: How to Build Brands and Earn Customers on a Traffic-Starved Web, my book with Rand Fishkin — out this fall. Preorder directly through our publisher for bundle deals and bonuses like a $50 SparkToro credit.
I host the Zero Click Marketing podcast — a ~15-minute solo show with occasional guests proving traction with their own zero click marketing.
I'm available for marketing consulting and creator sponsorships — reach out if you want to hire me or sponsor my show.
A weekly serving of sharp, strategic marketing ideas — just enough to chew on without overwhelming your plate. Join 16,000+ readers.