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💁🏻‍♀️ Hi! I’m Amanda…

I’m VP Marketing at audience research startup, SparkToro. But marketing is my third career. I was previously a tech journalist and a test kitchen cook.

👩🏻‍💻 Currently…

🟢 I’ve got two kids, a full-time job, and a bunch of side projects. Life is good and I’m grateful.

🟢 Registration for Content Marketing 201 is open! Class is in session June 24 – July 3. As a primer to that, check out my post that explains a concept I coined called Zero-Click Content.

🔴 Some unpopular lifestyle choices that are serving me well right now are living in the suburbs and not traveling. I think it’s easy to get swept up in the status quo and to feel like one ought to live like everyone else. At the moment, my priorities are just different. I care less about escaping my life to get that Instagram-worthy photo, and more about building a life I don’t want to escape from.

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