Subscribe to the newsletter I sometimes send

The Menu is my newsletter of marketing and creativity-related insights — all bundled into a list to give you some food for thought. I try to send it once a month, but really, I just send it whenever I have something to say, which might be even less often than that.

It was named in Forbes as one of the “Top Marketing Newsletters You Need To Subscribe To.”

Why “the menu”? The etymology of the French word menu means: a “detailed list of dishes to be served,” a play on my culinary school training. It also means a “list of options displayed on a [computer] screen,” which speaks to my work in tech/marketing.

And with this weekly newsletter, my goal is to package up insights into a menu of options for you.

Finally, menu means, “small, detailed”… like me!

What readers are saying:

“If you enjoy sharing your ideas online, Amanda’s newsletter is a secret weapon for honing your craft.” — Stew Fortier, Co-founder, Foster

“This has to be one of the single best newsletter issues I’ve seen from anybody in months. It’s funny and fun. Useful and timely.” — Joe Ferraro, Host, Damn Good Conversation

“Your newsletter is awesome. I’ve been following you for a while since I discovered SparkToro and I must say, you are pretty impressive and awesome, both as a marketer and as a person.” — Camila Saa Echavarría, Marketing Leader, Cebra

Want to read before you commit? Check out past editions…

• The Menu #45: Trust me, bro.
• The Menu #44: Do NOT break these 7 copywriting rules
• The Menu #43: The secret to charismatic public speaking
• The Menu #42: I’m not special and neither are you
• The Menu #41: You (yes, YOU) should write a thread
• The Menu #40: Ugh I got Covid, and we might be going into a recession
• The Menu #39: A new mental model for writing headlines
• The Menu #38: A story about imposter syndrome
• The Menu #37: 3 content ideas for lean teams
• The Menu #36: Your webinar content should never be final…
• The Menu #35: Why lots of questions are awful…
• The Menu #34: Are you guilty of feasting at the dopamine buffet?
• The Menu #33: Audience Building Is Icky; Super Bowl Ads; Buffalo Wings
• The Menu #32: I forgot to send this on Sunday
• The Menu #31: Personal Media Kit; Chi Thukral; $2 Quinoa Salad
• The Menu #30: Problem with Podcasts; My New Show; Brussels Sprouts
• The Menu #29: Hook, Line, Sinker; Jeremy Moser; Cookies
• The Menu #28: Sublet; Chantelle Marcelle; Shishito Peppers
• The Menu #27: Niche Marketing; Alex Garcia; Chicken Curry
• The Menu #26: Writing with Julian Shapiro; Chicken Soup
• The Menu #25: New: Screenshot DM Interviews
• The Menu #24: Rent and Own; Tapa and Rice
• The Menu #23: How to Inspire Change; Cold Outreach; Aplos Drink
• The Menu #22: Newsletter Advice; Do Less; Pasta Alla Gricia
• The Menu #21: Simplistic Tweets; Lol Does Your Salmon Suck?
• The Menu #20: Job Tip; Influence Marketing; Lomo Saltado
• The Menu #19: Let’s Gossip; Idea Flywheels; Buffalo Tempeh
• The Menu #18: Normalize = Inclusive; Meatballs to Bolognese
• The Menu #17: New Job; You’re an Influencer; Classic Margarita
• The Menu #16: Quit Twitter?; Better Case Studies; Garlic-Parsley Pasta
• The Menu #15: Influencing influencers; Alive Web; BBQ Ribs
• The Menu #14: Ignoring the Joneses; Leftover Bulgogi Burritos
• The Menu #13: My Epic Lunch Meeting; Bulgogi Shepherd’s Pie
• The Menu #12: Thank Your Partner; Twitter = Resume; Bee’s Knees
• The Menu #11: Writing Hooks; Big Name Guest Speakers; BBQ Burgers
• The Menu #10: Create Considerately; Podcast Advice; Crispy Tofu
• The Menu #9: Date Night Food and a Flamin’ Hot Lie
• The Menu #8: New Beginnings and Croissant French Toast
• The Menu #7: Mother’s Day Message; French Toast; Writing Group
• The Menu #6: Reset; Mother’s Day Gifts; Garlic Noodles
• The Menu #5: Never a Girlboss; Employee Stocks; Einstein’s Wife
• The Menu #4: It’s all relative…
• The Menu #3: Inclusion; Ethical Food; Kefta Kebabs
• The Menu #2: April Fools’ Day Sucks; BitClout; Maple Whiskey Sour
• The Menu #1: On Asian Hate; How to Talk; Chicken Teriyaki